Mindless Eating: Why We Eat More Than We Think

By: Brian Wansink

Published December 19th 2006 by Bantam (first published 2006)

Category: Business

Pages: 276 pages

ISBN: 9780553804348

Description:
This book will literally change the way you think about your next meal. Food psychologist Brian Wansink revolutionizes our awareness of how much, what, and why weÕre eatingÑoften without realizing it. His findings will astound you.
Ê
¥ Can the size of your plate really influence your appetite?
¥ Why do you eat more when you dine with friends?
¥ What Òhidden persuadersÓ are used by restaurants and supermarkets to get us to overeat?
¥ How does music or the color of the room influence how muchÑand how fastÑwe eat?
¥ How can we ÒmindlesslyÓ loseÑinstead of gainÑup to twenty pounds in the coming year?
Ê
Starting today, you can make more mindful, enjoyable, and healthy choices at the dinner table, in the supermarket, at the officeÑwherever you satisfy your appetite.