inGenius: A Crash Course on Creativity

By: Tina Seelig

Published April 17th 2012 by HarperOne (first published April 10th 2012)

Category: Business

Pages: 224 pages

ISBN: 9780062020703

Description:
Imaginative. Innovative. Ingenious. These words describe the visionaries we all respect and admire. And they can describe you, too. Contrary to common belief, creativity is not a gift some of us are born with. It is a skill that all of us can learn. International bestselling author and award-winning Stanford University educator Tina Seelig has worked with some of the business worldÕs best and brightest, who are now among the decision-makers at companies such as Google, Genentech, IBM, and Cisco. In inGenius she expertly demystifies creativity, offering a set of tools and guidelines that anyone can use. A fantastic resource for everyone wanting to achieve their ambitions, and for readers of Jason FriedÕs Rework, and Seth GodinÕs Poke the Box.