Entrepreneurial DNA : The Breakthrough Discovery that Aligns Your Business to Your Unique Strengths

By: Joe Abraham

Published April 15th 2011 by McGraw-Hill Education (first published March 25th 2011)

Category: Business

Pages: 272 pages

ISBN: B004TQXXN2

Description:

Ê WhatÔsÊ your entrepreneurial style? Bill Gates, Michael Bloomberg, and Donald Trump may all be entrepreneurs, but thatÔs where the similarities end. From business planning to finance to marketing, experts have taught that one entrepreneurial size fits all. But itÔs just not true.ÊÊ Entrepreneurial DNA proves the simple but critical fact that not all entrepreneurs have the same styleÑand that discovering your personal strengths, interests, and goals is the key to success or failure. With this groundbreaking book, youÔll learn how to assess your Òentrepreneurial DNAÒ and put it to work for you. Are you aÊ Builder?Ê Opportunist?Ê Specialist?Ê Innovator? Using the ÒBOSIÒ process, youÔll discover your unique entrepreneurial profile, enabling you to create a solid business plan and develop strategies that canÔt fail. If youÔre serious about becoming an entrepreneur, take your first steps withÊ Entrepreneurial DNA.